Lahore Zoo, a cherished destination for families and wildlife enthusiasts in Pakistan, is entering a new chapter with its privatization. The Punjab Wildlife Department has successfully auctioned the zoo’s services for an impressive Rs 500 million, significantly surpassing the reserve price of Rs 320 million. This move is expected to revolutionize the visitor experience while ensuring the zoo’s financial sustainability.
The Privatization Contract
The privatization contract, awarded for a three-year term, covers parking facilities, entry tickets, and various attractions within the zoo. The contractor is tasked with managing services such as:
Parking facilities on Mall Road and Lawrence Road.
Entry tickets for the main zoo and its attractions, including the aquarium, snake house, walk-through aviary, and a new holo-verse virtual reality experience.
While the contractor will oversee machinery, property maintenance, and care for birds, reptiles, and fish, the zoo administration will retain responsibility for feeding and caring for other animals. This collaborative approach ensures the zoo’s operational integrity while leveraging private sector efficiency.
Enhanced Attractions and Pricing
Following a major revamp in 2023, costing Rs 183 crore, the zoo has been equipped with modern facilities and an expanded array of animals, birds, and reptiles. Highlights include:
Holo-verse Virtual Reality Facility: Installed at a cost of Rs 20 million, this state-of-the-art attraction offers an immersive wildlife experience.
New Animal Additions: The revamp has introduced several exotic species, with more international arrivals expected soon.
Entry tickets are reasonably priced at Rs 100, with separate charges for additional attractions:
Snake House: Rs 200
Walk-through Aviary: Rs 100
Holo-verse Experience: Rs 300
Wildlife authorities have assured the public that general entry and parking fees will remain unchanged, while new services will have separate charges.
Financial and Operational Impact
The privatization is anticipated to boost revenue generation significantly. Notable highlights include:
Additional Revenue Streams: Auctions for services like electric swings, horse rides, jumping castles, and cafeteria operations are planned, further diversifying income sources.
Revenue Sharing: The contractor will pay the administration 10% of entry fees for visitors exceeding the annual estimate of 2.8 million.
Yearly Increment: The contract amount will increase by 10% in the second year, ensuring sustained revenue growth.
Leadership and Vision
Director of the project, Mudasir Hassan, has lauded the initiative, attributing its success to the effective strategy implemented by the DG Wildlife and the zoo management committee. This partnership reflects a shared commitment to enhancing visitor experiences while maintaining the zoo’s ecological and educational roles.
The Road Ahead
As the contractor takes charge in January 2025, Lahore Zoo stands poised to offer a blend of tradition and innovation. Visitors can look forward to a well-maintained facility, enriched attractions, and a seamless experience, all while ensuring that the welfare of its animal residents remains a top priority.
The privatization of Lahore Zoo represents a forward-thinking approach to managing public spaces, blending government oversight with private sector expertise. With its rich history and promising future, Lahore Zoo is set to remain a cornerstone of wildlife education and family entertainment in Pakistan.
